英国某大学硕士dissertation：英国Tesco公司面临问题的论述及相关的结论与建议

Problems Faced by Tesco
特易购（Tesco）面对的问题

As the biggest retail firm in the UK, and the fourth biggest firm in the world supermarket field, Tesco is faced with many different problems (Criticism of Tesco, n.d.). Tesco has been heavily criticized by the media in both the UK and Ireland over its comparatively more ruthless and harsh business tactics. It has also involved into something like personal injury, employing child labourer and so on. There are some problems in the company’s logistics management.
特易购在英国最大的零售公司，“世界超市”字段中的第四个最大的公司中，面临着许多不同的问题（批评特易购（Tesco），ND）。易购一直被媒体严厉批评，在英国和爱尔兰较为无情和苛刻的商业策略。它也涉及到类似的人身伤害，雇用童工等。在该公司的物流管理也存在一些问题。

Problems Referring to Home Delivery Services
送货上门服务的问题

A recent case happened in 2007 when Tesco failed to deliver groceries via online shopping to a university campus in Sussex, offering no refund or apology. This caused great criticism from customers who have similar experiences. This case reflects problems existing in the logistics management (Haverkamp, 2010). As the company’s online business now makes up a big proportion in the whole business, things like that should be avoided as more as possible.
最近的一个案例发生在2007年，特易购未能兑现杂货通过网上购物，在苏塞克斯大学校园，不提供退款或道歉。这造成了很大的批评，谁也有类似经验的客户。这种情况反映了存在的问题，在物流管理（哈弗坎普，2010）。作为该公司的在线业务在整个业务的一个很大的比例，这样的事情应该避免尽可能多。

To make a more harmony relationship with customers, Tesco can try to communicate more with customers. Communication is the most useful tool to solve conflicts, as conflicts can not be avoided. If the company can not accompany some kind of service, what it should do is try to explain reasons to customers and provides some indemnifying measures. But the more important thing to do is try to improve a more high quality service. Often a logistics management with mistakes would not reduce costs. But on the contrary would increase the management costs and lead to lower profits at the same moment. Customer service is a key section in the logistics management.
为了使与客户的关系更加和谐，乐购可以尝试更多的与客户沟通。通信是最有用的工具，以解决冲突，冲突是无法避免的。

Problems about Suppliers
关于供应商的问题

http://www.ukthesis.org/dissertation_sample/
Tesco was also censured (Criticism of Tesco, n.d.) that it infringes upon the interests of farmers and smaller suppliers in 2005(Criticism of Tesco, n.d.). Whether it is true or not, there must be some problems in the relationship of retailers and suppliers.#p#分页标题#e#
乐购（批评特易购（Tesco），ND）也谴责侵犯农民和小型供应商的利益，在2005年（批评的特易购（Tesco），ND）。无论是真的还是假的，必须有一些零售商和供应商之间的关系问题。

Recently there is a piece of news about Tesco that address the European Commission’s Food Supply Chain Conference that highlight the close relationship and common interests between retailers and suppliers. Supplier is the first section in the market channels. Relationship between Tesco and suppliers can eventually determine customer service in some degree. From the angle of Tesco, sometimes it takes some strategies (Christopher, 1992) benefiting more to the company itself, which is reasonable. In the fierce retail market competition, every company is trying more to gain more profits.

Conclusion and Recommendations
结论与建议

This report has talked about logistics management of Tesco in several different aspects. Based on the whole research, logistics management of a firm should fix on the client relationship management and supply chain management. In the increasingly fierce competition, the one mastering customers’ consuming trend, strengthening touches with customers, extending its marketing channels, providing timely and outstanding customer service, can eventually keep the indefectible position. The valuable chain of customers, suppliers and partners has become the core power in the competition.
本报告在几个不同的方面谈到了乐购的物流管理。整个研究的基础上，应固定在客户关系管理和供应链管理物流企业的经营管理。在日趋激烈的竞争中，一个掌握客户的消费趋势，加强了与客户，扩大营销渠道，提供及时和出色的客户服务，才能最终保持立于不败之地。客户，供应商和合作伙伴的宝贵链已成为竞争的核心力量。

How to provide a higher quality customer service, how to get higher levels of customer satisfaction and loyalty and how to built a closer relationships (Zineldin, 2004) with customers would always be the important contents and aims of logistics management. And at the same time, information technology would always play important roles in logistics management. Other things like transportation and inventory management, package management would never be neglected. Through the analysis of the case of Tesco, it is easily can be found that logistics management is a whole with each part promoting each other. 
如何提供更优质的客户服务，如何获得更高水平的客户满意度和忠诚度，以及如何建立一个更紧密的关系（Zineldin，2004年）与客户将永远是物流管理的重要内容和目标。同时，信息技术将始终发挥在物流管理中的重要作用。其他的事情，比如运输和库存管理，包装管理永远不会被忽视。通过分析易购的情况下，它很容易可以发现，物流管理是一个整体，各部分相互促进。#p#分页标题#e#

References
参考文献

Christopher, M. 1992, Logistics: The Strategic Issues, Chapman & Hall, London.
Criticism of Tesco, n.d., Viewed November 3, 2010
Haverkamp, D., Bremmers, H., Omta O., 2010, ‘Stimulating environmental management performance: Towards a contingency approach’, British Food Journal, vol. 112, no. 11, pp. 1237-1251.
Nilsson, F., 2006, ‘Logistics management in practice – towards theories of complex logistics’, International Journal of Logistics Management, vol. 17, no. 1, pp.
Svensson, G., 2002, ‘Supply chain management: the re-integration of marketing issues in logistics theory and practice’, European Business Review, vol. 14, no. 2, pp. 426-436.
Tesco Groceries Home Delivery, Tesco Online Food Shopping，n.d.，Viewed November2, 2010
 Tesco Launches Barcode Scanner App for Online Orders, 2010, Viewed November 3, 2010,
Tesco, n.d., Viewed November 3, 2010,
Tesco's pledge to carbon-label all products set to take centuries, 2010, Viewed November 3, 2010,
特易购, n.d., Viewed November 2, 2010
       < Viewed November 3, 2010>
Zineldin, M., 2004, ‘Total relationship and logistics management’, International Journal of Physical Distribution & Logistics Management, vol. 34, no. 3, pp. 286-301.
Zutshi, A. and Shhal, A., 2004, ‘Environment management system adoption by      
        Australasian organization: Part 1: resons, benefits and importances’, Technovation, vol. 24, no. 4, pp. 335-357.